Instagram has become a popular way for brands to connect with their target audiences and build a fan base using visually engaging content. If you’re looking for ways to boost your Instagram following organically, running a contest can be a … Continue reading
Social media has a language of its own, and being able to speak it fluently is critical to any business’s success today. From basic terms such as “comment” and “like” to the more complex “handle,” there is an endless number … Continue reading
As you may already know, hashtags are conversation starters. You can use them on Twitter, Instagram and Pinterest (less so on Facebook) to connect with your target audience around topics of relevance to your brand.
You can also create brand-specific … Continue reading
When you’re looking to boost your Twitter following, it’s tempting to want to make it happen overnight. Nobody wants to have 43 followers when you could buy thousands all at once, right?
However, buying followers or resorting to other black-hat … Continue reading
Think about the last time you went to a social event where you engaged with people you didn’t know. Were there any guests you found to be particularly memorable?
If so, I’d venture to guess that you remember these people … Continue reading
If you have a love-hate relationship with online reviews, that’s completely understandable. On the one hand, you have loyal fans who rave about your business, and on the other, you have disgruntled customers who have a bone to pick.
It’s no secret that social media trends shift quickly, sometimes before you even realize they’ve come and gone. So I can’t promise you that all of the following trends will stay relevant. However, I can say with confidence that this … Continue reading
We often talk about leveraging social media to boost a brand’s reputation, customer base and connection with its audience. But let’s not forget about the importance of building a personal brand as well. People are more likely to buy from … Continue reading