Thanksgiving is late this year, and marketers are already pushing their Black Friday and other holiday ads and promotions to engage shoppers early. Hopefully, you already have a marketing plan in place — but maybe you need a little help … Continue reading
Franchise organizations that are doing things right on social media have a few things in common — and they’re consistently growing their following, local business and online reputation.
Those that aren’t … aren’t.
So let’s jump right into it. If … Continue reading
This article originally appeared on Franchise Business Review and has been reposted with permission.
Every franchise strives to be innovative — to continually discover and establish new processes, methodologies, technologies and systems that make the business faster, stronger and more … Continue reading
Buying a franchise is a significant investment — and it goes without saying that franchisees want to be successful in business to make that investment worth their while. Having a clear marketing plan for them will help them come out … Continue reading
If a piece of content drops in the middle of Facebook and no one’s around to see it, did it even happen?
The answer is no, at least not in content marketing terms.
The whole point of creating content is … Continue reading
Anytime we talk with franchisees, one of the most pressing needs always mentioned is finding top talent. We’ve been able to help many of them with their employee recruiting through social media, while also making sure they maintain a positive … Continue reading
Ah, summer. While the rest of the world is busy enjoying ice cream, swim parties and vacations, you still have a business to run — but that doesn’t mean you can’t enjoy your summer, too. Summer is the perfect time … Continue reading